How AppealCraft works

Describe your situation and get a structured appeal letter in under 2 minutes.

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Select your platform

Choose from Etsy, Amazon, eBay, Walmart, Shopify, or Facebook. The letter format changes depending on which platform the dispute is on.

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Choose your dispute type

Select the category and specific type of dispute. Listing removal, account suspension, buyer dispute, IP claim, payment hold — we cover every scenario.

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Describe your situation

Tell us what happened. The more detail you provide — dates, order IDs, what the platform said — the stronger and more specific your letter will be.

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Pay or sign in

Sign in with Google or Facebook to get your first letter free. Or pay $5 without signing in. Subscribe for $19/mo for unlimited letters.

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Letter generated in under 30 seconds

The AI generates a structured appeal letter for your platform and dispute type. It follows the format each platform expects and includes the key sections reviewers look for.

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Submit your appeal

Copy the letter, download it, or receive it by email. Submit through the platform's official appeals process. Each letter comes with the exact steps for where to submit on your platform.

What the letter includes

Each platform has a different appeal process, but the structure of a good appeal is consistent. Every AppealCraft letter is organized into these sections:

Account Summary: Your selling history and standing on the platform

Acknowledgement: That you understand the issue raised

Your Position: Factual account of what happened — dates, IDs, timeline

What You Did: Steps taken to address or prevent the problem

One Clear Ask: A specific resolution request — no ambiguity

Evidence List: What documents you're attaching to support the appeal

First letter free with Google or Facebook login